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CRM Activity Area
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Updated: 24/03/2025
Article #: 41
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The Activity page is the CRM in the system, this is where you can find all the lead information that has been processed through Agent Response, from initial enquiry to completed forms.
You can navigate to the Activity area from the top menu.
On the Activity area you will see a table, with a lot of data, don't worry, it's all fairly simple when you get used to it. We'll be covering;
Activity tableHere you will see all the items processed through the system. In the table there are a number of different columns to give you more details and that can be used for filtering to find specific leads;
TypeThis is the type of enquiry that has come through, or responses received from leads. These can include;
NameThis is the name of the lead (where available). Underneath their name you will also see a time and date for when this enquiry came through to you. Property AddressProperty address (where available) is the property this lead has enquired about. HighlightsThe highlights will show key information from completed forms (generally viewing forms). These can be used as a quick overview to determine the suitability of an applicant or opportunities for additional services. We highlight different elements based on the form and enquiry, such as Sales and Lettings leads. You can find a full list of highlights here,
For Lettings Viewings, we give an overview of the leads suitability for a property, such as;
For Sales Viewings, we highlight the potential opportunities for additional revenue generation, such as;
Contacts detailsThe contacts email address and phone number (where applicable) for the lead. Set statusThis allows you to set the current status of this lead, which can be used to show which leads need reviewing, which are in progress and which applications have been processed by your team. Assigned toHere you can see who has been assigned to this activity or lead. Your team can set themselves to manage these applicants, letting the team know who is dealing with it, so as not to double contact. NotesAny internal notes that have been left by your team, regarding this activity.
FiltersFilter options are to help find specific leads in the Activity area. There are a number of ways to filter the data to find the specific items you want. There are 4 key areas for filtering.
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